Privacy Policy - Hornbill Rugged Solutions

Effective Date: 03-Aug-2026

1. Introduction

Hornbill Rugged Solutions Pte. Ltd. (“Hornbill”, “we”, “our”, or “us”) respects your privacy and is committed to protecting your personal data in accordance with Singapore’s Personal Data Protection Act 2012 (“PDPA”).

This Privacy Policy explains how we collect, use, disclose, store, and protect your personal data when you visit our website, contact us, request quotations, purchase our products or services, or otherwise interact with us.

By accessing or using our website, you acknowledge that you have read and understood this Privacy Policy.

2. Information We Collect

We may collect personal data that you voluntarily provide, including:

Full Name
Company Name
Job Title
Business Email Address
Contact Number
Country
Company Address
Product or Service Enquiries
Purchase Information
Communication History

We may also automatically collect technical information including:

IP Address
Browser Type
Device Information
Operating System
Website Usage Data
Cookies
Session Information
Referral URLs
UTM Parameters
Pages Visited
Date and Time of Visits

3. How We Collect Your Information

We collect personal data when you:

Submit a Contact Us form
Request a quotation
Download brochures or product documents
Subscribe to newsletters
Register for webinars or events
Contact us via email
Call our offices
Communicate via WhatsApp
Meet us during exhibitions or events
Purchase products or services
Visit our website

4. Purposes for Collecting Personal Data

We collect and use your personal data for purposes including:

Responding to enquiries
Preparing quotations
Processing orders
Providing customer support
Product recommendations
Technical support
Warranty administration
Delivering requested information
Improving our products and services
Website analytics
Marketing communications
Event invitations
Customer relationship management
Fraud prevention
Legal and regulatory compliance
Internal business operations

We will only collect, use, or disclose your personal data for purposes that a reasonable person would consider appropriate under the circumstances or where otherwise permitted under applicable law.

5. Marketing Communications

With your consent where required, we may send:

Product announcements
Promotions
Newsletters
Event invitations
Product launches
Company updates

You may unsubscribe at any time using the unsubscribe link in our emails or by contacting us directly.

6. Cookies and Website Technologies

Our website uses cookies and similar technologies to:

Improve website functionality
Remember user preferences
Analyse website traffic
Measure marketing campaign performance
Understand visitor behaviour
Improve user experience

Cookies may include:

Essential Cookies
Performance Cookies
Analytics Cookies
Functional Cookies
Marketing Cookies

You may manage your cookie preferences through your browser settings or our cookie consent banner where available.

7. Website Analytics

We may use analytics tools such as:

Google Analytics
Google Tag Manager

These tools help us understand:

Website performance
Visitor behaviour
Marketing effectiveness
Traffic sources
Device information
Conversion performance

Some analytics data may include IP addresses, browser information, pages viewed, referral sources, campaign identifiers, and other technical information.

8. UTM Tracking

To better understand how visitors find our website, we may collect campaign information such as:

utm_source
utm_medium
utm_campaign
utm_term
utm_content
Landing Page
Referring Website

This information is used solely for marketing attribution and website performance analysis.

9. Disclosure of Personal Data

We may disclose your personal data to:

Our employees
Related companies
Business partners
Product manufacturers
Logistics providers
Payment providers
IT service providers
Cloud hosting providers
Marketing platforms
CRM providers
Professional advisers
Government authorities where required by law

We require third parties to protect your personal data and only use it for authorized purposes.

10. International Transfers

As we operate internationally and work with global technology partners, your personal data may be transferred to or processed outside Singapore.

Where such transfers occur, we take reasonable steps to ensure that the receiving party provides a standard of protection comparable to the PDPA.

11. Data Retention

We retain personal data only for as long as necessary to:

Provide our services
Fulfil contractual obligations
Resolve disputes
Maintain business records
Comply with legal requirements

When personal data is no longer required, we will securely delete or anonymise it.

12. Protection of Personal Data

We implement reasonable administrative, physical, and technical safeguards including:

SSL/TLS encryption
Secure hosting
Firewalls
Access controls
Password protection
Employee confidentiality obligations
Regular software updates
Security monitoring

While we strive to protect your personal data, no transmission over the Internet can be guaranteed to be completely secure.

13. Your Rights

Subject to applicable law, you may request:

Access to your personal data
Correction of inaccurate information
Withdrawal of consent
Information about how your personal data has been used or disclosed

We may require verification of your identity before processing requests.

14. Withdrawal of Consent

You may withdraw your consent at any time by contacting us.

Please note that withdrawing consent may affect our ability to continue providing certain products or services.

15. Accuracy of Personal Data

Please ensure that the personal data you provide is accurate, complete, and up to date.

If your information changes, please notify us.

Contact Us

If you have any questions regarding this Privacy Policy or wish to exercise your rights concerning your personal data, please contact:

Hornbill Rugged Solutions Pte. Ltd.